INCENTIVES
Motivate the salesforce, boost performance, and strengthen your business strategy with incentives
Take your sales strategy to the next level with incentive management and change the way you motivate and drive your team. Revolutionize your approach to variable compensation to inspire action, boost performance, and achieve your revenue goals.

Empower salespeople with innovative strategies and align sales for consistent revenue growth
- Sync compensation plans with business goals.
- Build team trust with clear connections between efforts and rewards
- Leverage artificial intelligence to optimize performance and maximize revenue.
- Implement dynamic sales incentive plans that adapt to your ever-changing strategies.


Adapt quickly to market dynamics and internal changes, ensuring a proactive business approach.
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- Optimize and automate compensation plan management.
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- Use artificial intelligence to identify areas for improvement in performance and potential opportunities.
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- Model, test, and implement sales incentive plans with certainty and confidence.
Improve transparency and accountability through reports to link salespeople's actions with business outcomes.
- Provide transparent reports that give salespeople and sales leaders a clear view of their contribution and impact on business objectives.
- Foster trust and motivation by clearly showing the relationship between individual efforts, corresponding compensation, and the overall success of the business.
- Communicate your strategy effectively to salespeople through visually appealing reports and plan documentation.


Empower leaders with automation to accelerate decision-making and ensure the effectiveness of sales incentives.
- Optimize administrative decisions through a clear understanding of the incentive program and its impact.
- Use AI-driven data to equip leaders with the necessary support for informed decisions.
- Manage any scale and complexity efficiently, from small initiatives to large-scale operations, whether you’re just starting or already established.
- Maintain rigorous audit tracking to preserve transparency and integrity within the incentive environment.
Everything make sense with the right software
Every company is unique, and its variable compensation management solution should be as well.
We analyze in detail its compatibility with your current infrastructure, efficiency, return on investment, and scalability.

FAQ's
What are incentive plans?
An incentive plan is a compensation program (mainly monetary) designed to stimulate employee motivation and performance in achieving their goals, based on the company and type of employees. They are a great win-win tool where both employees and the company benefit mutually.
How is a sales incentive plan created?
Although there is no written recipe, we suggest these steps to design an effective compensation plan based on your data:
- Set the company’s objectives
- Respond balanceably to both employee expectations and company needs
- Establish the value, duration, and requirements of the incentives
- Properly communicate the plan rules
- Measure and adjust! Have a solution that allows you to analyze the results of the plans to improve them.
What are the advantages of a sales incentive plan?
In addition to the improvement in employee behavior and the speed at which ROI increases, there are other benefits to implementing the right compensation plans; some of them are:
- Lower employee turnover
- Improved customer satisfaction
- Better service = better reputation
- Higher team productivity
What is SAP Commissions?
SAP Commissions is a cloud-based platform for managing variable compensation plans in an automated and error-free manner. It supports everything from the simplest to the most complex compensation plans, offering an intuitive and integrated solution to meet the needs of all roles involved in compensation calculations.
How are SAP Commissions and Xactly different?
Both SAP Commissions and Xactly Incent are excellent commission calculation solutions that help businesses manage incentive plans intelligently and error-free.
The difference between these softwares lies in their functionalities and implementation times, which, depending on your company’s size, needs, budget, and requirements, may make it more valuable to leverage specific features of one solution.
That’s why, at Outliers Consulting, we have a certified team to help you evaluate and successfully implement the most suitable solution for your business. Call us!
What do the initials ICM stand for?
ICM stands for “Incentive Compensation Management” and refers to the intelligent use of variable compensation strategies to align the behaviors of sales forces and achieve the organization’s business objectives.
How are SPM and ICM related?
ICM is the management of the rewards that companies plan to motivate their sales teams. These incentives are part of the operational and analytical strategies of Sales Performance Management (SPM).
Thus, both strategies aim to generate higher revenues and fewer losses for organizations.
Which incentive management solution is ideal for my business?
At Outliers Consulting, we work with the best solutions on the market, which is why we recommend SAP Commissions, Xactly Incent, SPIFF, and Captivate IQ. Our certified consultants will help you identify the most efficient solution for your business through a comprehensive evaluation of your company’s profile: its infrastructure, needs, capabilities, and goals.
Together with our partners, we will help you transform the management of your variable compensation system while focusing your employees and external agents on their sales activities.